I merge design thinking with product strategy to fuel growth
I work with product managers, engineers, and stakeholders to shape clear, actionable product strategies — then bring them to life through user-centered design. My role is to ensure the team builds the right thing, the right way.
Strategic Thinker, not just a Pixel Pusher
Leads with a deep understanding of user needs and business goals
Owns the end-to-end product experience
From research to launch — ensuring that design looks great and solves the right problem
Drives prioritization and decision-making
User feedback, data, and testing results to guide iterative design improvements
Learn more about me
I’m a versatile person who combines creative thinking with a knack for organizing and keeping things on track. I enjoy coming up with cool design ideas but also digging into research and data to make sure they actually work. I’m good at managing teams and projects, keeping everyone on track and working together. I’m also passionate about product development — helping take ideas from concept all the way through to launch.
Design
- Leading the product design process from research and ideation
- UX research and usability testing
- Interaction design and prototyping
- Visual design and branding consistency
- Design systems creation and maintenance
Product Management
- Product design strategy
- Feature prioritization and roadmapping
- Analytics and metrics
- Agile/Scrum Methodologies
- Stakeholder Management
Leadership and mentoring
- Design team management and mentoring
- Design Ops and workflow optimization
Project Management
- Project scoping and planning
- Timeline estimation and resource allocation
- Sprint planning and backlog grooming
Technical & Tooling
- Figma (primary), Adobe XD, Axure
- Collaboration tools (Notion, Miro, FigJam)
- HTML/CSS/JavaScript
- Jira, Trello, Asana (for agile workflows)
- Analytics tools (GA, Mixpanel, Hotjar)
- Testing (Optimizely)
With 10 years of experience in product design, I began my career focused on UX and UI for B2B SaaS platforms. Over time, my role evolved beyond design execution into strategic product thinking. I started taking ownership of feature definition, prioritization, and roadmap planning, often acting as the bridge between users, engineering, and business stakeholders.
As I led cross-functional initiatives, I naturally stepped into project management responsibilities—scoping work, managing timelines, and aligning teams around shared goals.
Today, as a Lead Product Designer with strong product and project management capabilities, I help deliver cohesive, scalable solutions for startup and enterprise products while ensuring alignment between user needs and business outcomes.
Outside of design, I’m passionate about creative expression through music, writing, and hands-on crafting. I compose music in my free time, exploring sound as a way to tell stories and evoke emotion—much like design. I’m also working on books, combining my love for storytelling with structured thinking. Crafting gives me a chance to step away from the screen and engage with tangible materials, fueling my creativity and attention to detail.
When you hire me, you will get a strategic design leader who not only crafts user-centered products but drives measurable business growth. I help startups accelerate time-to-market by turning ideas into MVPs that capture early customers and secure funding faster. For enterprises, I streamline complex workflows and build scalable design systems that reduce support costs and increase user retention. My ability to align design with business goals consistently boosts conversion rates and drives ROI— making me a catalyst for both effective solutions and profitability.
Thanks for getting to know me—let’s create something great together
